How to create principal entity telemarketer chain on airtel - SMS INDIA HUB

How to create principal entity telemarketer chain on airtel

This guide will help you How to create principal entity (PE) telemarketer (TM) chain on airtel DLT Portal.

Click to download User Manual Help

How to Register Principal Entity (PE) Telemarketer (TM) Mapping On Airtel DLT Portal

Important update regarding the recent TCCCPR 2018 Guidelines. As per TRAI’s instructions, With effective from 11th December 2024, all SMS sent from Principal Entities must be traceable. Any SMS where the chain of telemarketers is not clearly defined or does not match will be rejected.

Approval Process:

Once the entire PE-TM > TM > TM > TMD chain is defined, both the Telemarketer (TM) and Telemarketer Distributor (TMD) must approve the chain.

The TMD must then hash the entire workflow to ensure compliance during SMS submission for DLT scrubbing.

How to Register Principal Entity (PE) >> Telemarketer (TM) Mapping On Airtel DLT Portal:

Step - 1 Login To Airtel DLT Portal as a enterprise using your registered details, Go to DLT-> Manage SMS Workflow from Left Menu Bar

Step - 2 Click on Register New PE- TM Mapping

Step - 3 Click on Start Creating

Step - 4 Search Telemarketer using Ref Id, DLT ID, Name

Step - 5 Choose your Telemarketer and Click on Proceed

Step - 6 Click On Save to Complete the Flow, The Approval Request will be sent to TM for Approval

Click On View Workflow to see the current status of your PE-TM Request

Here are the guidelines for Register Principal Entity (PE)-> Telemarketer (TM) Mapping On Airtel DLT Portal:


Click to download User Manual Help

Watch the complete video to know how to create PE-TM Chain on Airtel

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